What is Sales Conversion Rate?
Conversion rate = transactions ÷ visitors × 100. Tells you how effective your store, app or quote process is at turning interest into sales.
A real Kenyan example
Salon had 50 walk-ins, 32 bought. Conversion rate = 64%.
Formula
Conversion rate = Transactions ÷ Visitors × 100
Why it matters
Lifting conversion is usually cheaper than acquiring more visitors.
How Veira helps
Veira footfall counters integrate with POS for live conversion per branch.
FAQs
Typical retail conversion?
15-30%.
Restaurants?
70-90%, most walk-ins buy.
How to lift?
Staff training, layout, faster service.
Track per branch?
Yes.
Does Veira show it?
Yes with footfall integration.