What is Cash Flow?

Cash flow is the net movement of cash into and out of a business in a given period.

A real Kenyan example

M-Pesa in 800k + bank in 200k − supplier out 700k − payroll out 200k = +100k net cash.

Why it matters

Profitable businesses still go under when cash flow is poor. Cash beats profit.

How Veira helps

Veira tracks cash from every M-Pesa, card and bank source in real time and projects 13 weeks ahead.

FAQs

Cash flow vs profit?
Cash flow is timing of money; profit is the accounting view.
What is a healthy buffer?
90 days of operating expenses; 30 days is the bare minimum.
Negative cash flow always bad?
Short-term during growth, no. Persistent, yes.
How to improve?
Faster collections, slower payments (within terms), tighter inventory.
Does Veira forecast?
Yes, 13 weeks live.

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